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Content Marketing Writing is Not eBay
Reconsider hiring content marketing agencies that use auction/bidding systems to assign writers work . . .
Targeted by the Content Marketing Institute
Dang you, Joe Pulizzi! You and your Content Marketing Institute . . .
How do I create B2B content that speaks to many levels?
Create content that speaks to the whole organization involved in the purchasing decision . . .
Nuggets of Goodness from Content Marketing World
Even B2B stories can sing a narrative arc that includes danger, a hero, a villain and even the mentor . . .
Taken with writing?
Yep, I borrowed a chilling line from Liam Neeson’s character in the film “Taken” . . .
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